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The first expression of the Bessei Hatsumukashi series.
Crafted exclusively from the first and second tender leaves harvested by hand in the spring tea fields of Shirakawa, Uji, this exceptional matcha is slowly matured before being carefully stone-ground into an exquisite koicha (thick matcha).
The cultivar is Asahi, one of the most highly regarded varieties for tencha production. Frequently recognized at Japan's National Tea Competition, Asahi is celebrated for its remarkable harmony of sweetness, umami, aroma, and vibrant color.
Through careful maturation, the flavor becomes beautifully refined. A pure, elegant sweetness greets the palate first, followed by a deep, lingering umami that unfolds with remarkable grace. Bitterness and astringency are kept to an absolute minimum, allowing the finish to remain exceptionally long and smooth.
Its aroma is equally captivating. Floral notes intertwine with the rich fragrance reminiscent of premium nori seaweed, complemented by the gently roasted character known as Roka—a traditional term describing the refined, toasty aroma prized in the finest Uji matcha. Together, these layers create a remarkably complex aromatic experience.
Its vivid green color is another defining characteristic. More than simply vibrant, it possesses remarkable clarity and depth—a natural green that reflects the beauty of carefully cultivated Uji matcha.
No.1 is an expression of elegance, purity, and harmony.
Created for those who seek the finest sweetness, refined umami, and unforgettable aroma that only exceptional Uji matcha can offer.
*Other Grades
Matcha Premium Hatsu-Mukashi
| Contents | 20g can |
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Expiration Date |
3 months |
| Allergens | none |
Length 2.3 x Width 2.3 x Height 2.7 (inch) / 5.9 x 5.9 x 6.8 (cm)
Box Size:
Length 2.8 x Width 2.8 x Height 3.0 (inch) / 7.2 x 7.2 x 7.6 (cm)
Weight:
Net: 0.71 oz (20g)
Gross: 4.09 oz (116g)
Taste
| Light | Moderate | Full-bodied |
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Aroma
Its aroma is layered—floral and refined from the cultivar, oceanic richness from shaded cultivation, and a toasty finish from the traditional drying process, known as roka.
Recommended Way To Drink


