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Matcha Premium Hatsu-Mukashi “No.1”, 20g Can

Matcha Premium Hatsu-Mukashi “No.1”, 20g Can

Regular price ¥55,556 JPY
Regular price Sale price ¥55,556 JPY
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The first expression of the Bessei Hatsumukashi series.

Crafted exclusively from the first and second tender leaves harvested by hand in the spring tea fields of Shirakawa, Uji, this exceptional matcha is slowly matured before being carefully stone-ground into an exquisite koicha (thick matcha).

The cultivar is Asahi, one of the most highly regarded varieties for tencha production. Frequently recognized at Japan's National Tea Competition, Asahi is celebrated for its remarkable harmony of sweetness, umami, aroma, and vibrant color.

Through careful maturation, the flavor becomes beautifully refined. A pure, elegant sweetness greets the palate first, followed by a deep, lingering umami that unfolds with remarkable grace. Bitterness and astringency are kept to an absolute minimum, allowing the finish to remain exceptionally long and smooth.

Its aroma is equally captivating. Floral notes intertwine with the rich fragrance reminiscent of premium nori seaweed, complemented by the gently roasted character known as Roka—a traditional term describing the refined, toasty aroma prized in the finest Uji matcha. Together, these layers create a remarkably complex aromatic experience.

Its vivid green color is another defining characteristic. More than simply vibrant, it possesses remarkable clarity and depth—a natural green that reflects the beauty of carefully cultivated Uji matcha.

No.1 is an expression of elegance, purity, and harmony.

Created for those who seek the finest sweetness, refined umami, and unforgettable aroma that only exceptional Uji matcha can offer.

 *Other Grades
Matcha Premium Hatsu-Mukashi

Contents 20g can
Expiration Date
3 months
Allergens none


Green tea(Japan)
Per box (20g): calories/47.4kcal, protein/5.9g, fat/1.1g, carbohydrates/7.9g, salt equivalent/0g
Can Size:
Length 2.3 x Width 2.3 x Height 2.7 (inch) / 5.9 x 5.9 x 6.8 (cm)

Box Size:
Length 2.8 x Width 2.8 x Height 3.0 (inch) / 7.2 x 7.2 x 7.6 (cm)

Weight:
Net: 0.71 oz (20g)
Gross: 4.09 oz (116g)
Avoid high temperature and high humidity.

Taste

Light Moderate Full-bodied
Umami
Bitterness & Astringency
Sweetness
Complexity

Aroma

Its aroma is layered—floral and refined from the cultivar, oceanic richness from shaded cultivation, and a toasty finish from the traditional drying process, known as roka.

Recommended Way To Drink

Recommended Way To Drink

Customer Reviews

Based on 1 review
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Anonymous
It’s not 別製初昔 any more

Although the taste is not bad, but it is completely incomparable to previous versions such as 2016 and 2023.

In my impression, 別製初昔 means the highest grade of Matcha, made by the tea with prize in Kansai or National tea competition, with bright green color as well as amazing umami sweet taste. But these impressive memories no longer exist after 2023.

Anyway, back to this version, it is only made by tea with highly praised, not the tea with prize. That’s totally two different concepts. Besides that, the color is not beautiful, not 碧翠, maybe it’s the result of getting aged. The aroma is strong and the texture is very soft, as well as no bitterness, so the taste is not bad, but the umami and the sweet is obviously not enough.

In my conclusion, the quality of 別製初昔 is gradually downgrading, especially the version of beginning of 2025 and this version. I think it’s taste only reach the standard of 初昔, and its color is not the color that a highest grade matcha should have.